Although most my radio sports reports didn't contain this type of highlight, I always hoped for contests in which someone scored a game-winning touchdown with three seconds left, hit a home run in extra innings, or scored a game-winning goal in double overtime.
There's nothing wrong with a report in which you list people's accomplishments. (i.e. "John Doe ran in three touchdowns," or "Jane Doe went three for three, scored two runs, and had an RBI.") It's more exciting, though, when you can spotlight a game-clinching highlight.
Alas, you can't manufacture drama. You can always hope for it, though.