Sometimes, the right combination of background music and an informal delivery can make you curious about a product. During an August 3, 1985 live commercial, WMRY jazz DJ Leo Chears asked, "Say, listen, did you barbecue this weekend? Well, if you did, I hope you used Andy's Seasoning Barbecue Sauce...You know, this is a very, very unique mixture of spices and tastes that has people looking for it on the shelves of their favorite supermarket, and that's good...Now, that unique mixture of spices in Andy's Barbecue Sauce will make your barbecue come alive no matter when you do it. You don't really have to wait for the weekend...I'm sure you'll agree, with Andy's Seasonings, you won't need anything else."
I didn't shop for barbecue sauce at age 14, but at age 53, I'm inclined to wonder how it tastes. Chears's pitch against a backdrop of soft jazz makes me wonder what I've missed.